California-based Peg King and Jeremy King, who did $45 million in quantity final yr, are becoming a member of LivXplore Actual Property & Way of life.
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Amid an especially busy week for high-profile recruiting in Northern California, boutique company LivXplore Actual Property & Way of life introduced that it simply picked up a outstanding mother-son agent duo from Coldwell Banker.
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Peg King and Jeremy King are based mostly in Petaluma, a metropolis in Sonoma County on the north finish of the Bay Space. In accordance with a press release, the duo have been prime brokers in Petaluma since 1996 and final yr did $45 million in gross sales quantity.
The assertion provides that “in the middle of the shifting tides of the industry, top agents like Peg and Jeremy are making moves to align themselves with other top agents and independent brokerages.”
LivXplore Actual Property & Way of life is a boutique company that’s powered by Facet. Sean Payne and Nieves Di Martini based the company in 2022 after leaving Compass. In accordance with the assertion, the boutique “notched $44.9 million in volume in 2023.”
The Kings’ transfer to LivXplore comes amid intense competitors for prime agent expertise — competitors that has intensified because of a slower market. With fewer transactions to go round, bold manufacturers have shifted higher consideration towards prime brokers with a confirmed observe file of closing offers in leaner occasions.
That pattern has been on full show over the past a number of days in Sonoma County, which is the center of California’s wine nation. Along with the Kings’ transfer to LivXplore, Coldwell Banker picked up a prime agent final week and a high-performing crew this week in the identical area.