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The Texas Reporter > Blog > Business > There are actually Crocs to your canine. Actually.
Business

There are actually Crocs to your canine. Actually.

Editorial Board
Editorial Board Published October 14, 2024
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Who says people ought to have all of the enjoyable in relation to fashionably questionable footwear?

Crocs has launched a brand new line of merchandise for canine. Designed in partnership with pet retailer Bark to introduce a line of the froth booties for canine (and, we suppose, cats if you happen to’re particularly courageous), Pet Crocs will promote for $50, or $65 if you happen to’d most popular a lined set.

They’ll solely be accessible for a restricted time and bought on the Crocs web site in addition to choose Crocs retail shops.

It’s not simply pets who’re getting Crocs, although. They’ll be bought alongside an identical set for people, so you may coordinate your outfit with Fido. You’ll have a selection of two colours: Inexperienced Slime or Pink Dragon Fruit.

Oh… and did we point out they glow in the dead of night?

Crocs is perhaps mocked by some, however they’re a red-hot model today—and have been for the reason that pandemic. Individuals are dressing extra casually than ever for the reason that pandemic, even at work, which has resulted in robust development on the firm. In its most up-to-date quarterly earnings assertion, the corporate reported revenues of $1.1 billion, a 3.6% improve, and raised its full-year steering.

Crocs is aware of a factor or two about promotional stunts. The corporate has launched all the pieces from clogs modeled after Lightning McQueen in Disney’s Vehicles movies to fried chicken-scented charms and footwear based mostly on Pringles cans.

“(The market) is returning, from my perspective, to what it was pre-pandemic, which is key promotional periods are super important,” CEO Andrew Rees instructed analysts throughout an earnings name in August. “We believe you have to participate in those promotional periods to get your fair share of consumer spending.”

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