After an absolute flop of a Q1 on the field workplace (do y’all even keep in mind that a Captain America film got here out in February?), A Minecraft Film has Hollywood eyeing an enormous opening weekend. The theatrical tackle one of many hottest video video games of all time opens right this moment, and Warner Bros. is hoping for a $140 million opening weekend.
The movie has acquired combined evaluations from critics, however the $150 million that Warner Bros. reportedly dumped into making it wasn’t to snag a “certified fresh” ranking. With massive names like Jack Black and Jason Momoa, A Minecraft Film hopes to money in on the beloved IP like a number of latest online game variations:
- The Sonic the Hedgehog franchise has netted Paramount Photos $1 billion following the discharge of the third movie in January.
- Common Photos raked in $1.3 billion for The Tremendous Mario Bros. Film in 2023, making it the highest-grossing online game adaptation in historical past.
Will Minecraft be subsequent? Field-office gurus suppose so. The movie was Fandango’s greatest PG-rated advance ticket vendor of the 12 months. And its advertising and marketing division already has block-headed toys locked and loaded for McDonald’s clients.—MM
This report was written by Matty Merritt and was initially printed by Morning Brew.
This story was initially featured on Fortune.com